Giving toddlers and parents an Appetite for the arts


Interviews and Photo opportunity: Toddlers and parents from Stoke-on-Trent Children’s Centres at the New Vic Theatre’s Tale Trail to The Hundred and One Dalmatians workshops, the New Vic Theatre, Etruria Road, Newcastle, ST5 0JG.  Time: 10am Wednesday, 18 December, 2013.

An arts programme designed to capture the interest of mums, dads and carers will culminate with a chance to participate in special storytelling workshops based on the New Vic Theatre’s production of The Hundred and One Dalmatians.

The New Vic’s critically acclaimed take on The Hundred and One Dalmatians has proved popular with critics and audiences this Christmas. 

Now families are getting the chance to attend the theatre’s Tale Trail to The Hundred and One Dalmatians as part of the Appetite Jelly and Ice Cream programme. 

Appetite is a £3m Arts Council England project designed to improve access to the arts in Stoke-on-Trent. 

Jelly and Ice Cream is a six week long story project in the area’s children centres involving the New Vic’s Education team and Stoke-on-Trent libraries. 

The project culminates in a free of charge visit to the New Vic’s Tale Trail to the Hundred and One Dalmatians. An interactive story time brought to life by the New Vic’s Education department, Tale Trail to The Hundred and One Dalmatians has been designed by the same creative team behind the theatre’s main house production and runs from Saturday 14 to Saturday 28 December.  

“Jelly and Ice Cream has been about opening up access to the arts and teaching story telling techniques to allow children and parents to get the best out of story time,” explained Appetite’s Gary Cicinskas. 

“It has also been about getting families started on their lifetime reading journey by visiting their local libraries to access the amazing variety of books on offer and to experience the whole range of story times, rhyme times, music and dancing activities on offer to the youngest children and their parents every day in libraries around the city. 

“The Hundred and One Dalmatians is a superb show and the Tale Trail workshops are a great reward for all the efforts put in by parents and their children over the last six weeks.” 

Jelly and Ice Cream has involved children from six children’s centres: Norton; Kingsland; Blurton; Burslem; Treehouse and Thomas Boughey. 


For media enquiries contact Nigel Howle by phone on 0776204346, Email: [email protected]

Notes to Editors: 

Appetite is the Creative People and Places programme taking place in Stoke-on-Trent from 2013 to 2016. Appetite aims to get more people in Stoke-on-Trent to experience and be inspired by the arts. This investment in the arts and cultural sector of the area aims to mobilise and strengthen the skills, knowledge and infrastructure that already exists within the area and provide unprecedented opportunities for more people to see, make and influence more art in the city.   

The Appetite programme is funded by Arts Council England and is led by the New Vic Theatre in partnership with B Arts, Brighter Futures, Partners in Creative Learning and Staffordshire University. It is supported by Stoke-on-Trent City Council.
For further information on Appetite contact Karl Greenwood, Project Director. Telephone 01782 381373 (ext 310) or email [email protected]

Visit the Appetite website at